Hire classic, vintage and iconic guitars - electrics, basses, acoustics - plus legendary effects pedals and amps.
"God's Own" because the guitars, amps and pedals you can hire have been owned or made famous by some of the most iconic guitarists and songwriters of the past 50 years. Better than "God's Own" because you get to use and play that gear, just by hiring. This is your way to enjoy a range of iconic guitars, without breaking the bank or tying yourself to a single guitar.
Whatever your reason or need, there's a guitar, amp or pedal for you:
Personal practice
Try-before-you-buy
Band practice
Home and studio recording
Live performance
Film and video shoots
Photo shoots
Film and theatre productions
Themed events and parties
Marriage proposals and weddings
And more . . .
In the end, it's really down to your needs and imagination. My promise to you is a high quality, end-to-end hire experience, with some of the most iconic guitars and gear in the world.
Hirer Of The Month: Courtney Hadwin & Kevin Rowe
Back in 2018, a 13-year-old girl from the North East steps out onto the America's Got Talent stage, shy, uncertain, and a bit nervous. She composes herself, nods the backing track in, and then launches into the most blistering rendition of Otis Redding's Hard To Handle that you're ever likely to hear. A standing ovation from judges and audience, and Simon Cowell's astonished three-word assessment: "Bloody hell, Courtney!" Just amazing. If for some reason you've never seen it, watch Courtney's AGT Audition, now! If it doesn't blow you away, you're unusual ;-).
Roll forward to 2025, and Courtney, now 21, launches her debut album Little Miss Jagged with three intimate gigs, in London, Birmingham and Manchester. The first, at The Waiting Room in London, is one of those few "I was there" moments I can make any claim to. Courtney's producer and co-writer Kevin Rowe was on the set to make a guest appearance for one song, and needed an acoustic. Band guitarist Orlando Avalon is a left-handed player. A quick search, a click, and a booking later, this 2006 Gibson Hummingbird joined Kevin on stage, on the night, for Wild Things, a song co-written with Courtney. And just through that lucky chain of events, I got to see Courtney, Kevin and the band in action.
Honestly, this rarely happens. But when it does, you can see why it makes front page news. A real moment to be there, and an honour to have the Hummingbird joining Courtney, Kevin and the band on stage. And I've got to say, much as I loved the Hummingbird being there, it was Courtney's vocals, Orlando's fretwork, and the band's perfect timing and delivery that had me from the start. Once again, just blown away!

What's New
Three gorgeous beauties, the newest additions to the collection, ready for you to hire now. Click the image to see more about each, or hit Hire A Guitar, Hire An Amp or Hire A Pedal to see everything on offer!
1957 Fender Deluxe 5E3
legendary Fender tweed amp,
owned by Maxi Jazz
"As modern as tomorrow". One of the holy grail amps of the 20th century, from 1957, this Fender Deluxe 5E3. Famous in its own right, this one was also owned by multi-musician and DJ Maxi Jazz. God Is A Deluxe ;-).
Sean Genockey's 2016 Millman
Dreadnought, Natural,
played by James Dean Bradfield
Sean Genockey's specially commissioned 2016 Millman Dreadnought. Used extensively live and in the studio, and played by James Dean Bradfield at the 2019 MPG Awards. All that, and a gloriously full-bodied and toned dreadnought, crafted by luthier James Millman.
2009 Epiphone FT-112 Bard,
'Oh, Pretty Woman', Natural,
as made famous by Roy Orbison
That opening and repeated riff, so recognisable, so iconic, so no surprise that Epiphone decided to put out a signature model of the original FT-112 Bard that Roy Orbison played on "Oh, Pretty Woman". Perfect for that song - and any song that demands the chime of a 12-string acoustic!































